iOS privacy nutrition label

Suggested inputs for Apple's App Store privacy nutrition label based on the Zeta iOS SDK.

If you are an iOS developer submitting your app to the App Store, Apple requires you to declare how your app collects and uses data through privacy nutrition labels. This page provides suggested inputs based on the Zeta iOS SDK's data practices. Consult your legal team before finalizing your declarations, as your app may collect additional data beyond what the SDK handles.

The Zeta iOS SDK does not currently support third-party tracking as defined by Apple.

Privacy nutrition label settings

Apple's privacy nutrition labels help users understand how apps handle their data. The following table lists the data types collected by the Zeta iOS SDK and the suggested privacy label inputs.

Collected data typeLinked to userUsed for trackingCollection purposes
Product InteractionYesNoAnalytics, App Functionality, Product Personalization
Device IDYesNoAnalytics, App Functionality, Product Personalization
User IDYesNoAnalytics, App Functionality, Product Personalization

Privacy manifest file settings

Apple privacy manifests bring transparency to how third-party SDKs use data. The Zeta iOS SDK ships with a PrivacyInfo.xcprivacy file that declares the following values.

KeyValueNote
Privacy Tracking EnabledNo
Privacy Tracking DomainsN/ASDK does not support tracking; no domains declared.

Privacy accessed API types

Apple's Required Reason API documentation requires developers to declare which system APIs the SDK accesses and why. The Zeta iOS SDK accesses the following API types.

API typeReason codeDescription
User DefaultsCA92.1Access info from the same app.
User Defaults1C8F.1Access info from the same App Group.

Note: The Zeta iOS SDK automatically creates a user property called z_att_status_authorized on all profiles with a default value of FALSE. The SDK does not automatically update this property based on the user's ATT authorization status. Use this property to filter out users in any audience or experience that targets advertising or advertising measurement purposes.

See also